AI Insights · Timothy · April 2022
Top 5 Film & Television Apps in Nigeria Q1 2022
Discover the performance trends of the top 5 film and television apps in Nigeria for Q1 2022, including weekly downloads, revenue, and active users.
In the first quarter of 2022, the top 5 film and television apps in Nigeria showed varied performance trends in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides valuable insights into the popularity and user engagement of these apps.
Showmax from Showmax s.r.o. saw a significant spike in weekly downloads, peaking at 259K in the week of January 31. Weekly revenue started to pick up in March, reaching $465 in the last week of the quarter. Active users showed a notable increase, peaking at 507.6K in the week of January 31 before stabilizing around 270.9K by the end of March.
Netflix from Netflix, Inc. maintained a steady weekly download rate, reaching a high of approximately 41.7K in the final week of March. The weekly revenue varied, with a peak of $643 in the week of February 28. Active users saw a slight decline from 711.8K to 627.9K throughout the quarter.
MyDStv Africa from Multichoice Support Services (Pty) Ltd showed a steady increase in weekly downloads, peaking at 33.6K in the last week of March. Active users also trended upwards, reaching 227.6K by the end of the quarter.
MX Player from MX Media & Entertainment Pte. Ltd experienced consistent weekly downloads, with a peak of 18.6K in the week of March 14. Weekly revenue remained modest, peaking at $23 in the final week of December. Active users remained relatively stable, reaching a high of 701.4K in the week of March 21.
AVO TV from AVO TV Ltd. maintained a consistent download rate, with a peak of 16.2K in the week of February 14. Active users showed a positive trend, increasing from 93.4K to 121.8K over the quarter.
For more detailed insights and data, visit Sensor Tower.